Design Case Study Summary

Here is the article that I researched and what the blog post is about: http://www.smashingmagazine.com/2013/06/28/how-to-launch-anything/

I chose to focus on this article because it encompasses everything that has to do with selling a product, not just an app. This was big because I might not be able to sell an app but I can use these hints to promote a website or help sell a friend's project. I am looking to major communications so it will be a big advantage to know some of the tips by pros to help promote a certain item.

This list below really gives a good idea of the article and something I would love to share with all of you!

1. Figure out what you can teach potential customers.
2. Announce your product, with a landing page, as early as possible. 
3. Ask visitors to subscribe to an email list to stay up to date.
4. Share the landing page everywhere possible online.
5. Write an excellent blog post, and ask people to subscribe to hear about your product.
6. Send this blog post to your email list, along with a product update.
7. Share the post everywhere and with anyone who would find it relevant.
8. Repeat steps 5 to 7 with two more blog posts, each time sending the latest post to the larger email list.
9. Announce the launch date and other details as early as possible.
10. Send an email the day before telling all subscribers to expect the launch the next day and telling them everything they need to know to make their decision.
11. Send a simple announcement email.
12. Work like crazy to promote your newly launched product.
13. Send a follow-up email near the end of launch day telling your subscribers that the sale is ending and that they should purchase right away.

As you can see there are various steps that need to be taken in order to promote a product. Once again, I found great tips that I can carry with me into the work field that will give me the best out of my job; even if it doesn't consist of selling apps. 

Here are some of the other articles that I observed and felt like they would be worth sharing! Keep checking back for more great stuff!

The Art of Storytelling Around An App: http://uxdesign.smashingmagazine.com/2013/03/19/art-of-storytelling-around-app/

Visual Design Exploration: http://clearleft.com/thinks/visualdesignexplorations/

Responsive Design Case: http://builtbyboon.com/blog/responsive-design-case-study

Find Your Way to Oz: http://www.html5rocks.com/en/tutorials/casestudies/oz/

Logo

Hey everyone,

I just finished a Photoshop project that was neat to do, even though it didn't turn out the way I thought! It involved using multiple layers and masking circles that were affected by gradients. It gave me a kind of 3D logo that seems to be very useful for future projects.

Keep checking back for more great stuff!

Douglas C. Engelbart Legacy

This past summer, the technology world lost a great man who helped create a device that would help advance computers into a new era. He was best know for creating the NLS, which consisted of one of the earliest versions of a computer mouse. NLS also contained video conferencing, teleconferencing, hypertext, word processing, hypermedia, object addressing, dynamic file linking and revision control. This system was presented at The Mother of All Demos, which was the name given to the 1968 convention that demonstrated all of these tools. This achievement was so remarkable because it came before the computer, which allowed for the computer to be more advanced faster than if the NLS wouldn't have been invented.

Blogger vs. Google Sites

Blogger is definitely simpler than Google Sites, as the site is pretty much made to your liking and your don't have to add a lot or remove a lot to get it the way you want. This is good and bad because there are some features that aren't available on Blogger that are available on Google Sites. I feel like Google Sites is also a little more cleaner than Blogger, but I feel like once I start messing around more on this Blogger, I will be able to clean things up.

If you want to compare the two sites for yourself, here is a link of my Google Sites blog: Google Sites Blog